European Right-Wing Setting the Public Agenda, Research Finds
Mainstream political parties are more and more allowing the radical right to set the public discourse, as per a new study carried out in Germany.
Academics discovered that this trend has inadvertently helped far-right parties by legitimising their viewpoints and spreading them to a broader audience.
Analysis Based on Two Decades of Media Reporting
The results, released in the academic journal on political studies, relied on an computerized content review of more than 520,000 news pieces from six national newspapers.
Capital-based scholars noted that as the far right moved from marginal topics in the 1990s era to central subjects like assimilation and migration, mainstream political groups increasingly adjusted their communication in reaction.
This adaptation boosted the spread of these ideas and indicated to the electorate that such stances were acceptable.
Consequences for Democratic Systems
"Public communication by mainstream political groups plays a central role in the voting performance of the radical right," explained a expert in political behavior involved in the research.
"This element has been overlooked," she noted.
The impact was evident even when conventional parties were criticising the radical faction. "They still receive focus," the researcher remarked. "The main point is that because we live in such a struggle for visibility, this attention is crucial."
Normalisation Phenomenon Across Europe
While the research was centered around Germany, this normalisation effect is likely to apply to countries throughout the European continent.
"You see this a lot in European news outlets," explained another co-author. "Radical groups makes a statement and everybody begins discussing it for one week."
"Although you're opposing it, you're echoing it," he stated.
Toughening of Public Discourse
At times, leaders have also toughened their discourse to align with that of the far right.
In a recent discussion, a former national leader called for widespread deportations and urged them to happen "more frequently and rapidly."
Similar examples can be found across Europe, as politicians from countries ranging from the United Kingdom to France embrace the rhetoric of the far right, particularly on migration.
This has formed an feedback loop that was inconceivable a ten years prior.
Core Issue: Who Dictates the Agenda?
"{If you're a moderate political group and you are discussing societal topics – immigration, integration – in a way that is determined by the rhythm of the radical right, that's the essence of agenda setting," clarified a study author.
Other political parties have taken additional measures, attempting to emulate the hardline agenda of the far right, despite studies suggests that this approach drives the electorate to cast their ballot for the far right.
Gradual Influence and Public Perception
The scope of information gathered showed that the influence of radical groups had been gradual and had grown with the passage of time.
"Public perception doesn't change from one day to another," commented a co-author. "But if you encounter this pessimistic narrative around immigration frequently, and it is being disseminated not only by far-right parties but also, for example, by established political organizations, then of course this storyline travels further."
Requirement for Mainstream Groups to Develop Their Distinct Discourses
The study emphasized the need for established political parties to develop their own narratives, especially on topics such as migration and assimilation, rather than continuously following the far right.
"It's like a dance," said one author. "If the conductor is radical and you're responding to them, you lose the ability to choose which tune should be playing."